Why re-formulated energy products have a clear advantage

energy products

January 22, 2015

America is tired and stressed. Our lack of energy has created a booming industry for energy products, but it’s one that some experts say needs refinement. “Many of my patients have a history of getting too little sleep, too few micronutrients, and have exposure to too many toxins,” says Bryce Wylde, alternative health expert and medical advisor on The Dr. Oz Show. He adds that these on-the-go patients are also not exercising enough.

Sound familiar? As a fix, Wylde says his patients also admit to using stimulants such as coffee and energy drinks. “Energy drinks appeal to the needs of athletes and those who want more vigor. The idea is to supplement what their busy lifestyles require,” says Wylde.

Wylde has some stern advice for the energy product industry.

Why “energy” needs to be re-defined, re-packaged and re-delivered

“We need to get away from such terms as ‘boost’, ‘pumped’ or ‘jacked’. These states are notoriously experienced as a quick peak and a hard crash,” cautions Wylde. “Caffeine and other stimulants are packaged as synonymous with energy. They work to stimulate our nervous system, having us believe that we’re actually more alert and determined than we really are. Caffeine and other stimulants certainly give you that jolt, but they don’t deliver on the long-lasting focus and energy we truly desire.”

Wylde states that 200 to 300 mg of caffeine daily is okay, but higher doses can cause sleep disorders, anxiety, panic attacks and heart palpitations. Over time, consuming too much caffeine may also impair learning and memory.

He says that, “Any product promoting energy needs to be re-packaged and re-formulated to contain ingredients that help folks experience a calm, focused and alert state of attention. A unique, experiential ingredient called Suntheanine is changing the landscape of the energy category. You can have a product stand out and deliver calm, focused, stable energy and attention. Using Suntheanine, you can create a new formulation or a new product that offers the clear advantage of enhanced mental clarity. Suntheanine is supported by extensive clinical research, unparalleled safety and a well-defined consumer brand recognition. Differentiate your product with Suntheanine: a safe and effective ingredient that single-handedly re-defines energy.”

Bryce Wylde is a leading alternative health expert, compensated to provide his professional opinions.

Meet the Experts

  • Suntheanine

    Suntheanine is Taiyo’s pure form of L-theanine, produced via a patented fermentation process that mimics the natural process in green tea leaves. It promotes relaxation without causing drowsiness, positive mood, mental clarity, focus, reduces nervous tension, and helps prevent the negative side-effects of caffeine.

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *

Recent Blog Posts

Sharpen your mind, reduce stress and optimize sleep

“Stress is the number one, North America-wide silent killer,” states Bryce Wylde, DHMHS,  functional medicine clinician, CSO and founder of Mymmunity, co-founder of Youtrients: The DNA Co., author and TV host. “We need to crack the code on it, and it’s not about …...

Suntheanine’s many uses highlighted at Expo West 2023

Where do the leading dietary supplement companies go to discover the best ingredients available? Many attend (and also exhibit at) Expo West in Anaheim, California. This behind-the-scenes video from the show looks at why many top brands use Suntheanine in their...

Join us for The Suntheanine Solution!

There are many reasons why Suntheanine is the leading brand of L-theanine. Have you ever wondered what leading healthcare practitioners have to say about it? Here’s your chance! Join us for our free, fun and informative live webinar, The Suntheanine Solution: Sharpen...

Let's Partner!

Want to reap the benefits of adding Suntheanine® to your products?